COMPANY/ORG.

Techcombank

COMPANY/ORGANIZATION

Techcombank

SUMMARY

🧧 Lì Xì - Digital Red envelope.

Designed UX for first digital red envelope feature 🧧 Li xi, an innovative solution for customers with traditional and digital experiences seamlessly.

Date:

THE CHALLENGE

- How to balance traditional and digital experiences seamlessly and quickly, change to new behavior is challenging for massive customers?

- How to make it fun? Do math less (reduce cognitive load) and keep it simple as they prepare traditional lucky money.

ROLES

- UX Design

1 / 2
Lì xì - Red envelope
2 / 2
Lì xì - Red envelope