About me

Hi 👋, my name is Kevin Kim, and I have been a Product designer in the gaming, IT software services, and digital banking industry since 2016.

As a practitioner of the Design Thinking method, my tagline is to pursue minimalism to understand myself and people deeply from intrinsic. The innovation outcomes always come from a simple foundation.

“If I had an hour to solve a problem, I’d spend 55 minutes thinking about the problem and 5 minutes thinking about solutions”–Albert Einstein.

See my “Now”.

My Work

  • Product Advisor as Head of Product at Ready–Crypto Wallet & Chat App for everyone.

  • Product Design for a digital bank in Vietnam. I’m responsible for the whole onboarding experience of customers.

My dream and career

In high school, I was fascinated by the beauty of elementary math, especially Geometry and Combinatorics, and dreamed of becoming a mathematician. Later, I majored in computer science at university, aspiring to create great products like Facebook, Google, or Apple 🫠.

I began my career as a mobile app game designer for three years, where I developed skills in user experience and customer psychology. This sparked my curiosity to explore further. My favorite book, “On the Way to Fun: An Emotion-Based Approach to Successful Game Design”, taught me the key difference between buying and creating: to build with passion and mind, and to craft with skills and tools.

In recent years, I have worked in the field of Digital Product Design in the finance/banking industry and consulted for several blockchain projects. This has given me a broad view of financial systems, from micro to macro, and how various factors influence decisions at individual, group, and national levels. It’s too BIG 😂. Now, I’m studying psychology behavior to understand how customers buy and make decisions. My most interested topic is Bias in Product Design.

I still dreamed of my dream when I was a kid-an artist 🧑‍🎨. That can help me answer “Who am I?” question.

Build my blog

I’d like to share and archive my knowledge of design in life and what I have observed and been enlightened about. I write more to reflect and improve myself about my experiences, perceptions, and discovered things.

Music for life

My most fav track is ♫ “Fix you” by Coldplay.

My musical flavor leans a bit toward the alternative rock genre of Coldplay, The Killers, or Imagine Dragons. The music has an electronic touch with vibrant themes while still feeling the depth of the soul. I also like some Vietnamese traditional songs.